Mission Statement:
To build a forum where the very best in Africa and the African diaspora can be showcased. The forum will be a place that allows the unique beauty and light of Africa to shine through, making it universally accepted and able to take its rightful place in the world. Our strategy is to fully exploit all digital platforms and social media to bring together the quality writing of on the ground talent and so become the “go to” experts on the Continent. The brand will aim to become synonymous as the window into Africa.